Meeting spec (doing the minimum)

Two ways of saying the same thing.

If the bridge needs to hold 20,000 pound vehicles, the client isn’t interested in paying extra for you to build it to hold 30,000 pound vehicles. The spec is clear–15,000 is unacceptable, and 30,000 isn’t worth a penny extra in steel, concrete or pilings.

But when we’re bringing our human skills to the work, the spec for a job might state that we need to sit at the customer service counter from 9 to 5, but because “be really nice to people,” is hard to quantify it can feel like an extra if we’re seeking to do as little as possible.

Why do extra? After all, the industrial system has squeezed everything it can out of front-line workers. It has taken without offering much in return, stripping people of dignity and respect and treating them like cogs.

But acting like a cog in return is hardly a useful form of revenge.

Showing up with more than the minimum might turn the job into more than a job. When we show up because we can, when we’re extending ourselves as a matter of choice, we create space. The space to own the work, to personalize it, and to turn it into more than getting by.

The current crisis is a vivid reminder of how empty a job focused on getting by really is. Because getting by is a lousy way to spend our days. Playwrights, painters and committed professionals don’t ask, “how little can I get away with?” They view the work as a chance to make a difference instead.

Doing work we’re proud of is a fine alternative to being seen as less than human. And spending our days doing as much human work as we can is far more appealing than hoping to do as little as possible.

       

from Seth Godin's Blog on marketing, tribes and respect https://feeds.feedblitz.com/~/625670068/0/sethsblog~Meeting-spec-doing-the-minimum/

Applying effort

How will you spend your resources? If you want to open a can of tomato juice, you can squeeze the sides of the can as hard as you can, for as long as you can, but it’s unlikely to open. You can also focus all of your energy on a very tiny point and perhaps, with the right tools, make a small puncture. But it won’t help you get the juice out. What’ll need is a can opener, focusing your force at the right sized spot with the right pressure.

The same is true for the way we bring an idea to the world. One thing you could do is spam a billion people, once. Another is to identify a single individual and spend a year bringing this person just the right message, with relentless frequency.

You’re probably better off with something in between.

We can allocate our resources into a portfolio. Even if we don’t know precisely where to put the effort, a focus on the right categories pays off. Too often, we aim too wide (it feels more deniable). And sometimes, more rarely, we aim too narrowly.

Every day, we use our resources to make change happen. Which means that every day we get to choose.

       

from Seth Godin's Blog on marketing, tribes and respect https://feeds.feedblitz.com/~/625588194/0/sethsblog~Applying-effort/

4 views on the future of retail and the shopping experience

The global spread of COVID-19 and resulting orders to shelter in place have hit retailers hard.

As the pandemic drags on, temporary halts are becoming permanent closures, whether it’s the coffee shop next door, a historic bar or a well-known lifestyle brand.

But while the present is largely bleak, preparing for the future has retailers adopting technologies faster than ever. Their resilience and innovation means retail will look and fee different when the world reopens.

We gathered four views on the future of retail from the TechCrunch team:

• Natasha Mascarenhas says retailers will need to find new ways to sell aspirational products — and what was once cringe-worthy might now be considered innovative.
• Devin Coldewey sees businesses adopting a slew of creative digital services to prepare for the future and empower them without Amazon’s platform.
• Greg Kumparak thinks the delivery and curbside pickup trends will move from pandemic-essentials to everyday occurrences. He thinks that retailers will need to find new ways to appeal to consumers in a “shopping-by-proxy” world.
• Lucas Matney views a revitalized interest in technology around the checkout process, as retailers look for ways to make the purchasing experience more seamless (and less high-touch).

Alexa, how do I look?

Natasha Mascarenhas

from Amazon – TechCrunch https://techcrunch.com/2020/05/29/4-views-on-the-future-of-retail-the-check-out-process-and-lines/

Echo Looks will cease functioning in July, as Amazon discontinues the camera

Introduced in mid-2017, the Look was one of the more obscure — and, honestly, kind of bizarre — entries in the Echo line. It was a small camera designed to take videos and selfies of its owner, using machine learning to help choose outfits.

No surprise, really, that it never caught fire. And now, three years after its introduction, it’s dead. First noted by Voicebot.ai, Amazon sent a letter to customers noting that the camera has been discontinued — what’s more, service is going to completely shuttered in July.

Amazon confirmed the end of what seems to have amounted to an experiment and exercise in training a machine learning algorithm. The company tells TechCrunch,

When we introduced Echo Look three years ago, our goal was to train Alexa to become a style assistant as a novel way to apply AI and machine learning to fashion. With the help of our customers we evolved the service, enabling Alexa to give outfit advice and offer style recommendations. We’ve since moved Style by Alexa features into the Amazon Shopping app and to Alexa-enabled devices making them even more convenient and available to more Amazon customers. For that reason, we have decided it’s time to wind down Echo Look. Beginning July 24, 2020, both Echo Look and its app will no longer function. Customers will still be able to enjoy style advice from Alexa through the Amazon Shopping app and other Alexa-enabled devices. We look forward to continuing to support our customers and their style needs with Alexa.

Not a surprise, perhaps. But a bummer for those who spent the $200 on the product. For the looks of it, though, I don’t think the Look exactly caught the world on fire. It’s currently listed as the 51st best seller on Amazon’s list of Echo products. Honestly, there’s a decent chance this is the first time you’re hearing about it. Again, not surprising for what was always destined to be a niche addition to the Echo line.

from Amazon – TechCrunch https://techcrunch.com/2020/05/29/echo-looks-will-cease-functioning-in-july-as-amazon-discontinues-the-camera/

How to upgrade your at-home videoconference setup: Lighting edition

In this instalment of our ongoing series around making the most of your at-home video setup, we’re going to focus on one of the most important, but least well understood or implemented parts of the equation: Lighting. While it isn’t actually something that requires a lot of training, expertise or even equipment to get right, it’s probably the number one culprit for subpar video quality on most conference calls – and it can mean the difference between looking like someone who knows what they talk about, and someone who might not inspire too much confidence on seminars, speaking gigs and remote broadcast appearances.

Basics

You can make a very big improvement in your lighting with just a little work, and without spending any money. The secret is all in being aware of your surroundings and optimizing your camera placement relative to any light sources that might be present. Consider not only any ceiling lights or lamps in your room, but also natural light sources like windows.

Ideally, you should position yourself so that the source of brightest light is positioned behind your camera (and above it, if possible). You should also make sure that there aren’t any strong competing light sources behind you that might blow out the image. If you have a large window and it’s daytime, face the window with your back to a wall, for instance. And if you have a moveable light or a overhead lamp, either move it so it’s behind and above your computer facing you, or move yourself if possible to achieve the same effect with a fixed position light fixture, like a ceiling pendant.

Ideally, any bright light source should be positioned behind and slightly above your camera for best results.

Even if the light seems aggressively bright to you, it should make for an even, clear image on your webcam. Even though most webcams have auto-balancing software features that attempt to produce the best results regardless of lighting, they can only do so much, and especially lower-end camera hardware like the webcam built into MacBooks will benefit greatly from some physical lighting position optimization.

This is an example of what not to do: Having a bright light source behind you will make your face hard to see, and the background blown out.

Simple ways to level-up

The best way to step up beyond the basics is to learn some of the fundamentals of good video lighting. Again, this doesn’t necessarily require any purchases – it could be as simple as taking what you already have and using it in creative ways.

Beyond just the above advice about putting your strongest light source behind your camera pointed towards your face, you can get a little more sophisticated by adopting the principles of two- and three-point lighting. You don’t need special lights to make this work – you just need to use what you have available and place them for optimal effect.

• Two-point lighting

A very basic, but effective video lighting setup involves positioning not just one, but two lights pointed towards your face behind, or parallel with your camera. Instead of putting them directly in line with your face, however, for maximum effect you can place them to either side, and angle them in towards you.

A simple representation of how to position lights for a proper two-point video lighting setup.

Note that if you can, it’s best to make one of these two lights brighter than the other. This will provide a subtle bit of shadow and depth to the lighting on your face, resulting in a more pleasing and professional look. As mentioned, it doesn’t really matter what kind of light you use, but it’s best to try to make sure that both are the same temperature (for ordinary household bulbs, how ‘soft,’ ‘bright’ or ‘warm’ they are) and if your lights are less powerful, try to position them closer in.

• Three-point lighting

Similar to two-point lighting, but with a third light added positioned somewhere behind you. This extra light is used in broadcast interview lighting setups to provide a slight halo effect on the subject, which further helps separate you from the background, and provides a bit more depth and professional look. Ideally, you’d place this out of frame of your camera (you don’t want a big, bright light shining right into the lens) and off to the side, as indicated in the diagram below.

In a three-point lighting setup, you add a third light behind you to provide a bit more subject separation and pop.

If you’re looking to improve the flexibility of this kind of setup, a simple way to do that is by using light sources with Philips Hue bulbs. They can let you tune the temperature and brightness of your lights, together or individually, to get the most out of this kind of arrangement. Modern Hue bulbs might produce some weird flickering effects on your video depending on what framerate you’re using, but if you output your video at 30fps, that should address any problems there.

Go pro

All lights can be used to improve your video lighting setup, but dedicated video lights will provide the best results. If you really plan on doing a bunch of video calls, virtual talks and streaming, you should consider investing in some purpose-built hardware to get even better results.

At the entry level, there are plenty of offerings on Amazon that work well and offer good value for money, including full lighting kits like this one from Neewer that offers everything you need for a two-point lighting setup in one package. These might seem intimidating if you’re new to lighting, but they’re extremely easy to set up, and really only require that you learn a bit about light temperature (as measured in kelvins) and how that affects the image output on your video capture device.

If you’re willing to invest a bit more money, you can get some better quality lights that include additional features including wifi connectivity and remote control. The best all-around video lights for home studio use that I’ve found are Elgato’s Key Lights. These come in two variants, Key Light and Key Light Air, which retail for $199.99 and $129.99 respectively. The Key Light is larger, offers brighter maximum output, and comes with a sturdier, heavy-duty clamp mount for attaching to tables and desks. The Key Light Air is smaller, more portable, puts out less light at max settings and comes with a tabletop stand with a weighted base.

Both versions of the Key Light offer light that you can tune form very warm white (2900K) to bright white (7000K) and connect to your wifi network for remote control, either from your computer or your mobile device. They easily work together with Elgato’s Stream Deck for hardware controls, too, and have highly adjustable brightness and plenty of mounting options – especially with extra accessories like the Multi-Mount extension kit.

With plenty of standard tripod mounts on each Key Light, high-quality durable construction and connected control features, these lights are the easiest to make work in whatever space you have available. The quality of the light they put out is also excellent, and they’re great for lighting pros and newbies alike since it’s very easy to tune them as needed to produce the effect you want.

Accent your space

Beyond subject lighting, you can look at different kinds of accent lighting to make your overall home studio more visually interesting or appealing. Again, there are a number of options here, but if you’re looking for something that also complements your home furnishings and won’t make your house look too much like a studio set, check out some of the more advanced versions of Hue’s connected lighting system.

The Hue Play light bar is a great accent light, for instance. You can pick up a two pack, which includes two of the full-color connected RGB lights. You’ll need a Hue hub for these to work, but you can also get a starter pack that includes two lights and the hub if you don’t have one yet. I like these because you can easily hide them behind cushions, chairs, or other furniture. They provide awesome uplight effects on light-colored walls, especially if you get rid of other ambient light (beyond your main video lights).

To really amplify the effect, consider pairing these up with something one the Philips Hue Signe floor or table lamps. The Signe series is a long LED light mounted to a weighted base that provide strong, even accent light with any color you choose. You can sync these with other Hue lights for a consistent look, or mix and max colors for different dynamic effects.

On video, this helps with subject/background separation, and just looks a lot more polished than a standard background, especially when paired with defocused effects when you’re using better quality cameras. As a side benefit, these lights can be synced to movie and video playback for when you’re consuming video, instead of producing it, for really cool home theater effects.

If you’re satisfied with your lighting setup but are still looking for other pointers, check out our original guide, as well as our deep dive on microphones for better audio quality.

from Amazon – TechCrunch https://techcrunch.com/2020/05/29/how-to-upgrade-your-at-home-videoconference-setup-lighting-edition/

Leaky roofs

In many situations, a leaky roof is worse than no roof at all.

If there’s no roof, we’re not surprised or disappointed if we get hit with some raindrops. But a roof that leaks has raised expectations and then failed to meet them.

Promising us a roof and then breaking that promise might be worse than no roof at all.

       

from Seth Godin's Blog on marketing, tribes and respect https://feeds.feedblitz.com/~/625482166/0/sethsblog~Leaky-roofs/

Amazon expands use of SNAP benefits for online grocery to 11 more states

Amazon customers in nearly a dozen more U.S. states are now able to use their SNAP (Supplemental Nutrition Assistance Program) benefits to purchase groceries online, the retailer announced on Thursday. The news represents a significant expansion of a United States Department of Agriculture (USDA) pilot program introduced in 2019 that aimed to open up online grocery shopping to those on public assistance. This program is even more critical now, as in-store shopping puts consumers at risk of contracting the deadly novel coronavirus. 

To date, participating retailers in the USDA pilot program have included Walmart, Amazon, ShopRite, and other smaller chains.

Amazon confirmed to TechCrunch that the 11 new states that now support using SNAP for online grocery, include those that were added starting last week through today, Thursday, May 28.

The initial expansion of the pilot added New Mexico, Vermont, West Virginia, and Wisconsin, which all became active last week. On Tuesday of this week, Colorado, Maryland, Minnesota, and New Jersey rolled out. And today, Massachusetts, Michigan, and Virginia were added as well.

With these new additions, Amazon customers on public assistance can shop online for groceries across a total of 25 U.S. states plus Washington D.C. At checkout, they can pay for groceries using their SNAP EBT.

Including the new states, Amazon now offers the use of SNAP EBT for online grocery in Alabama, Arizona, California, Colorado, Florida, Idaho, Iowa, Kentucky, Maryland, Massachusetts, Michigan, Minnesota, Missouri, Nebraska, New Jersey, New Mexico, New York, North Carolina, Oregon, Texas, Vermont, Virginia, Washington, West Virginia, and Wisconsin.

However, Amazon is not the only retailer offering online grocery for SNAP EBT customers in these 25 states.

According to the USDA’s website, SNAP users can now order their groceries online through either Amazon or Walmart in these markets.

The site also indicates that Amazon is the only retailer supporting the District of Columbia at present. In addition, ShopRite supports the use of SNAP for online groceries in Maryland, New Jersey, and New York. And Wright’s Markets is participating in the pilot program in Alabama.

The USDA’s website indicates several more states are now in the planning phase so they can add online purchasing as a shopping option soon. These include Connecticut, Georgia, Illinois, Indiana, Nevada, Ohio, Oklahoma, Pennsylvania, Rhode Island, Tennessee, and Wyoming.

As part of Amazon’s participation in the USDA program, it not only enabled the use of SNAP EBT as a payment method, it also made its Amazon Fresh service available to SNAP recipients in states where Fresh is available without requiring a Prime membership. And it offered free shipping on both Amazon Fresh and Amazon Pantry orders.

At launch, Amazon had said the USDA pilot program would “dramatically increase access to food for more remote customers.”

However, in the coronavirus era, access to online grocery can be a life-saving measure for some.

The pandemic has complicated access to food for those on SNAP benefits, and for high-risk individuals on SNAP in particular. These consumers now have to risk getting COVID-19 every time they out for groceries themselves. And as more workers become unemployed due to the economic impacts from the pandemic, more people are joining public assistance programs like SNAP. 

In light of the pandemic, the USDA said it would fast-track any state that wanted to join the pilot. California, Arizona, Florida, Idaho, Kentucky, Missouri, Texas, West Virginia, D.C., North Carolina, and Vermont, were just approved in April, for example. In May, the USDA approved Minnesota, Colorado, Nevada, Wisconsin, Rhode Island, New Mexico, and Wyoming.

In under 6 weeks, the USDA has expanded access to the program to a total of 36 states plus D.C., it say, though many are not yet live. When they launch, however, online purchasing for groceries will be available to more than 90% of SNAP participants, the USDA has noted.

 

from Amazon – TechCrunch https://techcrunch.com/2020/05/28/amazon-expands-use-of-snap-benefits-for-online-grocery-to-11-more-states/

Rivian’s Amazon electric delivery van still on track as factory reopens

Rivian, the electric vehicle company backed by Amazon, Cox Automotive and Ford, has resumed work at its factory in Normal, Ill. following a temporary shutdown due to the COVID-19 pandemic.

Construction on the factory, which will eventually produce its R1T and R1S electric vehicles for consumers as well as 100,000 delivery vans for Amazon, has restarted with employees returning in phases. Despite the shutdown and gradual restart, the timeline for the Amazon delivery vans is still on track, according to a statement from Amazon released Thursday.

In September, Amazon announced it had ordered 100,000 electric delivery vehicles from Rivian as part of its commitment to The Climate Pledge to become net zero carbon by 2040. Vans will begin delivering to customers in 2021, as previously planned. About 10,000 electric vehicles will be on the road as early as 2022 and all 100,000 vehicles will be on the road by 2030, Amazon said in a statement Thursday.

Rivian has pushed the start of production on the R1T and R1S to 2021. The company had initially planned to start production and begin deliveries of the electric pickup truck and SUV in late 2020. That timeline has been adjusted. Rivian had always planned to deliver the R1T truck first, followed by the R1S.

The COVID-19 pandemic forced the company to adjust its timeline due to supply constraints. However, Rivian is now working on bringing the production and delivery timeline of the R1T and R1S closer together.

For now, the company is focused on work inside and outside the factory. About 335 Rivian employees were on site before COVID hit. Today, about 116 are on site with plans to gradually bring back the remaining employees. Rivian did not furlough any employees and continues to pay all workers their wages.

About 109 contractors are also back at the factory working on the interior. Another 120 to 140 contractors are working outside to expand the factory from 2.6 million to 3 million square feet.

The company has implemented new safety practices under a four-phase plan, according to Rivian CEO RJ Scaringe. Temperature checks are carried out and workers are supplied with protective clothing and equipment.

The vehicle engineering and design teams have also developed digital methods to make sure that program timing remains on track, according to Scaringe.

from Amazon – TechCrunch https://techcrunch.com/2020/05/28/rivians-amazon-electric-delivery-van-still-on-track-as-factory-reopens/

Amazon says it will offer full-time jobs to 125,000 temporary workers

In a blog post today, Amazon announced plans to offer permanent jobs to around 70% of the 175,000 temporary workers it brought on to meet demand amid a COVID-19-fueled surge. Initially filled as seasonal positions, the company will be transferring 125,000 people to full-time roles next month, as the pandemic-fueled push theoretically dies down.

Those roles will earn workers a minimum wage of $15 and hour (after pushback from lawmakers like Bernie Sanders) and access to some training programs designed to help them work their way up at the company. The full-time jobs will kick in the same month Amazon winds down its $2 an hour hazard pay for workers.

An eighth Amazon warehouse employee has died from COVID-19

Amazon has been the subject of criticism for its handling of the COVID-19 crisis, including letters from senators and attorneys general aimed at getting a better picture of its worker health policies, along with numbers of employees who have been infected or died from the novel coronavirus.

Another asked the company to offer insight into why the company had fired a number of staff who had been vocally critical of its policies. Amazon has denied any wrongdoing in all of this and insisted that COVID-19 rates among staff are lower than the general population.

This latest move comes amid the worst U.S. unemployment rate since the Great Depression. This week, an additional 2.1 million Americans applied for unemployment, bringing the total up to 41 million since the beginning of the pandemic. Economists are hopeful that reopening sectors of the country will help reverse those figures, assuming that such actions don’t lead to massive spikes in COVID-19 cases and deaths.

from Amazon – TechCrunch https://techcrunch.com/2020/05/28/amazon-says-it-will-offer-full-time-jobs-to-125000-temporary-workers/

Google and Microsoft reportedly considering stakes in Indian telecom firms after Facebook deal

Weeks after Facebook acquired a 9.9% stake in India’s Reliance Jio Platforms, two more American firms are reportedly interested in the Indian telecom market.

Google is considering buying a stake of about 5% in Vodafone Idea, the second largest telecom operator in India, according to Financial Times. Separately, Microsoft is in talks to invest up to $2 billion in Reliance Jio Platforms, Indian newspaper Mint reported Friday.

According to Financial Times, Google has also held talks with Reliance Jio Platforms, a three-and-a-half-old telecom operator that has raised $10.3 billion in the last couple of weeks from Facebook and U.S. privacy equity firms Silver Lake, KKR, General Atlantic, and Vista.

Buzz about Microsoft’s interest in Reliance Jio Platforms, the top telecom operator in India with more than 388 million subscribers, has been swirling in the market for more than a month, though both the companies have declined to comment. A spokesperson of Google declined to comment today.

India has emerged as the one of the latest global battlegrounds for American and Chinese firms that are looking for their next billion users. About half a billion Indians came online in the last decade, with just as many still living offline.

In the last decade, Facebook and Google have launched connectivity efforts in India to bring more people online. While Facebook maintains one such effort, called Express Wi-Fi, in India, Google discontinued a project that allowed millions of Indians to access mobile internet for free at more than 400 railway stations earlier this year.

Both the companies have traditionally struggled to make much money from these users in India, the world’s second largest internet market with more than 600 million users.

Already struggling to improve their profits because of Jio’s aggressive expansion, Vodafone Idea and nation’s third largest telecom operator Airtel are also scrambling to pay India billions of dollars that they owe to the government because of a decade old case.

The American giants have formed multiple partnerships with telecom operators in the key overseas market over the years to expand their reach in the nation. Microsoft has a partnership with Reliance Jio to bring Office 365 to millions of small businesses at subsidized cost. Google maintains a similar partnership with Airtel for its Google Cloud suite.

from Microsoft – TechCrunch https://techcrunch.com/2020/05/28/google-vodafone-idea-microsoft-reliance-jio-platforms-facebook-deal/

Three paths for a soloist

Consider one of three paths. Which works for you?

1. Honor the noise in your head. Make the work you believe you were born to make. Create things you can visualize but haven’t seen yet. Do it without regard for critics, the market or the math of it all. It’s your handiwork.
2. Embrace your market. Make what it needs. Earn a seat at the table by developing an asset, and leverage it to create real value for those you serve. Price it accordingly.
3. Stay busy. Make slightly better than average work, for less than average pricing.

It’s difficult to see how you can do all three at the same time for the same kind of client. All three choices are valid, any could work for you, but it’s worth choosing.

       

from Seth Godin's Blog on marketing, tribes and respect https://feeds.feedblitz.com/~/625386720/0/sethsblog~Three-paths-for-a-soloist/

Meet News Break, the news app trending in America founded by a Chinese media veteran

TikTok isn’t the only new media app with Chinese background that’s making waves in the U.S. News Break, a news app founded by China’s media veteran Jeff Zheng with teams in Beijing, Shanghai, Seattle and Mountain View, has been sitting among the top three news apps in the U.S. App Store since March, according to third-party data from Sensor Tower.

Positioned as a news aggregator focused on local reporting, the platform surged to be the third-most downloaded U.S. iOS app across the board in mid-March.

The fledgling news app announced this week a substantial boost as it onboards Harry Shum as its board chairman. Shum is the former president of Microsoft AI and Research Group and played a key role in establishing the Microsoft Research Asia lab, which has trained a raft of China’s top AI talents including the founder of autonomous driving unicorn Momenta.

Former Microsoft executive Harry Shum joins News Break, a local news aggregator founded in the U.S. by a Chinese media veteran (Photo source: News Break)

News Break is staffed with other storied overseas Chinese tech bosses. Jeff Zheng, the founding chief executive, headed up Yahoo Labs in Beijing where he oversaw algorithm improvements in search, media, advertising and mobile. In 2011, he left Yahoo to launch Yidian Zixun, the Beijing-based startup seen early on as the main rival of Toutiao, the hit news app that made ByteDance a household name in China before Douyin emerged. Together with other algorithm-driven news apps, the duo changed the habits of hundreds of millions in China from consuming human-curated news to machine-recommended content with minimal human oversight.

News Break is Zheng’s effort to replicate Yidian Zixun’s success in foreign markets with his co-founder Ren Xuyang, a former Baidu executive. Founded in Silicon Valley in 2015, News Break now boasts 23 million monthly users with a growing network of over 10,000 content providers.

Screenshots of the News Break app (Source: News Break) 

The type of personalized reading experience pioneered by Toutiao is now a default feature across media apps in the U.S., said (in Chinese) Vincent Wu, chief operating officer of News Break, at an event in Silicon Valley. To stand out from the crowd, the company serves up local news and happenings for readers, for Wu observed that America’s mainstream media focus overwhelmingly on national affairs and celebrity gossip, “news that’s irrelevant to my day-to-day.”

“Only high-quality, hyper-relevant local news can provide valuable information to readers,” he added.

ByteDance has tried exporting the Toutiao model through TopBuzz, but the overseas edition never achieved mainstream success and is reportedly looking for a buyer.

Other big names involved in News Break range from Yahoo co-founder Jerry Yang who joined as the chief advisor as well as Wu, HuffPost’s former operations head.

Particle Media, the Delaware-registered operating entity of News Break, has raised over $20 million to date from investors including IDG Capital, ZhenFund and Ding Lei, the founder of Chinese online media and gaming giant NetEase.

from Microsoft – TechCrunch https://techcrunch.com/2020/05/27/meet-news-break-the-news-app-trending-in-america-founded-by-a-chinese-media-veteran/

Amazon offers more details about why HBO Max isn’t on Fire TV

WarnerMedia’s new streaming service HBO Max launched today with couple of conspicuous absences from the list of supported devices — Max is not yet available on Roku or Amazon’s Fire TV.

It sounds like this isn’t just a technical issue that will be fixed imminently. WarnerMedia’s vice president of communications Chris Willard told USA Today that “there is no deal in place” to bring the service to those platforms.

In a statement sent out this afternoon, Amazon suggested that the disagreement revolves around bringing HBO Max to Prime Video Channels, and around HBO’s somewhat confusing distribution strategy. (For those of you who haven’t been following along: The HBO Now app is being updated as HBO Max, which includes HBO, plus a bunch of other content. At the same time, HBO will continue to operate as a standalone brand.)

The company said that by not making Max available through Prime Video Channels, WarnerMedia’s parent company AT&T “is choosing to deny those loyal HBO customers access to the expanded catalog.”

Here’s Amazon’s full statement:

With a seamless customer experience, nearly 5 million HBO streamers currently access their subscription through Amazon’s Prime Video Channels. Unfortunately, with the launch of HBO Max, AT&T is choosing to deny these loyal HBO customers access to the expanded catalog. We believe that if you’re paying for HBO, you’re entitled to the new programming through the method you’re already using. That’s just good customer service and that’s a priority for us.

Meanwhile, a statement from Roku also pointed to unresolved issues:

As the No. 1 streaming platform in the U.S. we believe that HBO Max would benefit greatly from the scale and content marketing capabilities available with distribution on our platform. We are focused on mutually positive distribution agreements with all new OTT services that will deliver a quality user experience to viewers in the more than 40 million households that choose Roku to access their favorite programs and discover new content. Unfortunately we haven’t reached agreement yet with HBOMax. While not on our platform today, we look forward to helping HBOMax in the future successfully scale their streaming business.

HBO Max launches today; here’s what you need to know

 

from Amazon – TechCrunch https://techcrunch.com/2020/05/27/amazon-hbo-max-fire-tv/

Docker expands relationship with Microsoft to ease developer experience across platforms

When Docker sold off its enterprise division to Mirantis last fall, that didn’t mark the end of the company. In fact, Docker still exists and has refocused as a cloud-native developer tools vendor. Today it announced an expanded partnership with Microsoft around simplifying running Docker containers in Azure.

As its new mission suggests, it involves tighter integration between Docker and a couple of Azure developer tools including Visual Studio Code and Azure Container Instances (ACI). According to Docker, it can take developers hours or even days to set up their containerized environment across the two sets of tools.

The idea of the integration is to make it easier, faster and more efficient to include Docker containers when developing applications with the Microsoft tool set. Docker CEO Scott Johnston says it’s a matter of giving developers a better experience.

“Extending our strategic relationship with Microsoft will further reduce the complexity of building, sharing and running cloud-native, microservices-based applications for developers. Docker and VS Code are two of the most beloved developer tools and we are proud to bring them together to deliver a better experience for developers building container-based apps for Azure Container Instances,” Johnston said in a statement.

Among the features they are announcing is the ability to log into Azure directly from the Docker command line interface, a big simplification that reduces going back and forth between the two sets of tools. What’s more, developers can set up a Microsoft ACI environment complete with a set of configuration defaults. Developers will also be able to switch easily between their local desktop instance and the cloud to run applications.

These and other integrations are designed to make it easier for Azure and Docker common users to work in in the Microsoft cloud service without having to jump through a lot of extra hoops to do it.

It’s worth noting that these integrations are starting in Beta, but the company promises they should be released some time in the second half of this year.

Docker regroups as cloud-native developer tool company

from Microsoft – TechCrunch https://techcrunch.com/2020/05/27/docker-expands-relationship-with-microsoft-to-ease-developer-experience-across-platforms/

RapidAPI raises $25M more to expand its API marketplace

Less than a year after raising $25M led by Microsoft for its take on building API marketplaces, RapidAPI has rapidly followed that up with another infusion of capital as it reaches 20,000 APIs tracked, integrated, and used across its marketplace by millions of developers. Today the startup is announcing that it raised another $25 million from existing investors Andreessen Horowitz, DNS Capital, Green Bay Ventures, M12 (Microsoft’s Venture Fund), and Grove.

This is a second closing of RapidAPI’s Series B, which we first wrote about last year, bringing the total for the round to $50 million and $62.5 million overall. PitchBook notes that the startup’s previous valuation was $80 million, which would put this now at upwards of $105 million but likely higher, considering that the company has scaled by quite a bit. Co-founder and CEO Iddo Gino would not disclose the actual amount in an interview this week.

APIs are the building blocks of today’s digital world: developers use them to quickly integrate features, data, services and functions into their own apps, removing the need to build and scale all those elements themselves from scratch. But while the big selling point of using APIs is that they allow developers to integrate using only a few lines of code, that doesn’t tell the whole story. The issue is that a lot of API interfaces are not uniform and so sourcing and using a variety of them can become very time-consuming and on aggregate a lot more difficult than the basic concept of API would have you assume.

“You can’t build everything from scratch, and using APIs makes work a lot more efficient,” co-founder Iddo Gino once said to me. “But each API has a different format and authentication strategy. You have to speak a lot of different languages to use them all.”

RapidAPI’s approach is to create a framework that not only helps you find the API you are looking for, but lets you integrate them more easily by way of a single API key and SDK. It covers both free and paid APIs, and public as well as “private” APIs. When your company is a subscriber — by way of the RapidAPI for Teams product — it can also help keep track of your own organization’s API work.

The formula has been a success. There are now 18,000 teams using the Teams product among more than one million developers using the platform overall.

Within that number, RapidAPI — originally founded in Israel in 2015 and now based also in San Francisco — says that since January, it has added 300,000 new developers, up six-fold monthly compared the the same five months of 2019. The marketplace itself now has 20,000 APIs, doubling in the last year, with 1,000 getting added each month. Contributors to its marketplace include Microsoft, Twilio, SendGrid, Nexmo, Skyscanner and (our former stablemate) Crunchbase.

RapidAPI doesn’t charge people to use APIs that are already free to use. Rather it makes its money from subscriptions to its API management service as well as through serving paid APIs. It says that paid subscriptions have also grown by 30,000, with those using the enterprise tier — where you can develop your own white-label, in-house version of a marketplace for your own staff and customers — are on the rise with financial services, insurance companies, carriers and healthcare companies among those building marketplaces on RapidAPI’s rails.

While a lot of businesses, including even tech startups, have had to make big adjustments to work in our new environment and its focus on social distancing to help manage the spread of COVID-19, the same didn’t go for RapidAPI, noted Gino. The company already had remote teams — a consequence of being founded in one country and now essentially having two gravitational poles — and RapidAPI’s team of 75, and its customers, have in their culture working across different environments including virtualised ones.

What the current climate has pointed to, however, is that RapidAPI is the kind of company that stands to benefit from how other organizations are coping with digital transformation, by helping provide developers with libraries that they can use, wherever they happen to be.

Another interesting thing that has come up in the current climate is the impact it’s had on what APIs are getting the most calls. In addition to the regular roster of most popular APIs that include communications, payments and other financial services, Gino told me that APIs related to COVID-19 data have emerged as some of the most heavily trafficked, in line with how so many are working to make sense of what is going on, and how they might help the rest of us.

These include API calls for datasets and geolocation, as well as other statistics, some of which are free and some of which are paid. RapidAPI says that between March 1 and mid-May, the top five COVID APIs had more than 224 million calls with a peak of almost 4.5 million in a single day.

 

from Microsoft – TechCrunch https://techcrunch.com/2020/05/21/rapidapi-api-marketplace-funding/

Dancing with tools

How good are you at Google Sheets?

Can you write a query? A filter? Do you know how to install add-on tools to trim extra cells or create a mail merge? If you wanted to learn those things, do you know how to find out how?

It’s an interesting litmus test.

Sheets is free. It’s not particularly difficult to use. You can explore it in private, with no fear of screwing up. And it’s widely applicable to just about any career or community work you might choose to do.

The teenager across the street is far better off teaching herself Sheets than she is doing whatever busywork they’re handing her during the day.

If you get good at a type of technology, you’ll find yourself using it often. On the other hand, if you decide that you’re somehow untalented at it (which is nonsense) or don’t take the time, then you’ll have sacrificed leverage and confidence that were offered to you.

Of course, it’s not just Sheets, or the web, or even computers. It’s a posture of possibility when it comes to the tools we’re able to use.

We can ignore the tools that we have access to. We can fear them. We can understand them.

(And, after we understand them, we’re able to hire someone else to use them on our behalf.)

We can even master them.

       

from Seth Godin's Blog on marketing, tribes and respect https://feeds.feedblitz.com/~/625287632/0/sethsblog~Dancing-with-tools/