“Wake me when it’s over,” is a natural instinct during a short-term interruption in our usual pattern. A crisis is there to be managed or waited out. The goal of each day is to simply get through it. Until things are back to normal.
But sometimes we’re dealing with a slog. Where the number of days is not small enough to simply throw them away. In a slog, the pattern of only getting by undervalues our days and diminishes our ability to contribute.
During a slog, we have a chance to accept a new normal, even if it’s temporary, and to figure out how to make something of it. You don’t have to wish for it, but it’s here. There’s very little value in spending our time nostalgic for normal.
When we get to the other side of the slog and look back, what will we have contributed, learned and created?
from Seth Godin's Blog on marketing, tribes and respect https://feeds.feedblitz.com/~/623309416/0/sethsblog~A-situation-vs-a-slog/
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