It’s a choice because you’re on this path by choice.
And it’s a choice because the act of being irritated involves the story we tell ourselves. People are rarely irritated by gravity, because gravity got here before us.
If you’re telling yourself a story that leads to you being irritated, you’re welcome to change your story.
from Seth Godin's Blog on marketing, tribes and respect https://feeds.feedblitz.com/~/612336298/0/sethsblog~Irritated-is-a-choice/
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