Somewhere, someone is doing something that got your attention, inciting you into action. Somewhere, someone is:
- Taking your share
- Wasting an opportunity
- Cutting ahead in line
- Suffering at the hands of bully
- Invading your territory
- Announcing a deadline
- Sharing breaking news
- Disrespecting your tribe
- Going hungry
- Whispering juicy gossip
- Misinterpreting your words
- Not being offered an opportunity
- Libeling a cause you believe in
- Living with loneliness
- Promising a shortcut
- The victim of cruelty
- Being cruel
- Giving something away
- Picking winners
- Asking for help
Which of these is your kind of urgent, a chance to take umbrage or perhaps, a call to action?
Which one turns our heads, gets our attention and breaks our rhythm?
We notice what we care about and work hard to ignore the rest. You can change what you care about by changing what you notice.
from Seth Godin's Blog on marketing, tribes and respect http://feeds.feedblitz.com/~/472584130/0/sethsblog~What-makes-your-sirens-go-off.html
No comments:
Post a Comment