Today, April first, was the day for a particular greeting, the only one except New Year’s that’s simply based on the date. Happy.
It was a day that people on the internet understood that it’s possible to act as if and to do it with a smile. To pretend that we’re not on the brink of apocalypse of one of twenty flavors, that nerds are clever now and then, and that most of all, that it’s worth taking a moment before we believe what we just heard and decide to freak out about it.
Alas, we’ve been fooled too many times for that to work any more.
Fooling has become a business model, and so now, every day is April Fool’s day.
Act accordingly.
from Seth Godin's Blog on marketing, tribes and respect https://feeds.feedblitz.com/~/620635740/0/sethsblog~Taking-it-very-seriously/
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