I wonder what Carole King is up to? Did that kid who was in your third-grade class ten years ago get into his first choice of college? How did that couple that had a squabble in your store last week settle their argument?
We don’t notice people when they’re not in front of us. Of the tens of thousands of people, familiar and famous, that we know, we spend precious little time concerned about the ins and outs of their day. And more poignantly, the same is true for the way the world ignores our day to day as well.
Humans’ selfish survival instinct is to be aware of whoever is on stage in front of us, and then to move on to the next urgency. It’s a trap to believe that anyone in the world is as concerned about the noise in your head as you are.
Copernicus was right–the world doesn’t revolve around us. Most of the time, the world doesn’t even notice.
That doesn’t make your narrative less overwhelming, but it’s a useful reminder that just about everyone would appreciate being noticed a little more. Particularly when they’re off stage.
from Seth Godin's Blog on marketing, tribes and respect https://feeds.feedblitz.com/~/609127110/0/sethsblog~Off-stage/
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