While it might be fun (or appear expedient, or brave, or heroic) to try to scale a cliff with no tools, it turns out that ladders are a more effective way to level up.
When it’s time to drive a nail, a hammer is a lot more useful than a rock. Even if you have to invest in obtaining one.
Often, we spend most of our time throwing ourselves at the wall instead of investing the time to find a useful ladder instead.
Perhaps, instead of restating our audacious goals, we spent more time finding useful tools–insights, skills, trust, attention, access–instead.
It’s worth the search.
from Seth Godin's Blog on marketing, tribes and respect https://feeds.feedblitz.com/~/589519310/0/sethsblog~Go-find-a-ladder/
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