The respect of 'why'

"Because I said so," ends our inquiry, shuts the door and disrespects the questioner, all at the same time. 

Explaining what we need and why allows us to engage. It creates a connection of mutual respect.

When a bureaucrat or authority figure refuses to explain 'why', he is showing fear (because he's not sure why) and contempt (because he doesn't have to care).

We'd prefer to engage with a human, every time.

 

[PS Last chance for the taping and Q&A in Newport Beach in Southern California, Feb 15]

       

from Seth Godin's Blog on marketing, tribes and respect http://feeds.feedblitz.com/~/523709730/0/sethsblog~The-respect-of-why.html