Role models as a tool for decision making

Innovation is essential, but it’s rarely true that we do something that’s truly never been done before.

And that means that our work is toward something. We’re making decisions, taking risks and expending effort to get from here closer to there, where there is a place that’s been visited before.

Are you spending time in the gym trying to be more like Jackie Joyner-Kersee or Dwayne Johnson? Do your policies push our country to be more like China or Denmark? Will this policy create a place that looks like Bakersfield or Portland? Are you investing in the style of Warren Buffet or Mary Meeker?

The role model’s image brings with it all of the nuance that’s missing from a dry discussion of tactics. It forces us to get real and to look further into the future.

Are you really trying to be a Kardashian?

       

from Seth Godin's Blog on marketing, tribes and respect https://feeds.feedblitz.com/~/601854086/0/sethsblog~Role-models-as-a-tool-for-decision-making/