Experience and variation

The only way to learn from experience is to have different experiences.

The very nature of an experiment is that there’s a chance you’re doing it wrong, or at least less ‘right’ than the way you usually do it. Which leads to the trap of no new experiences.

The only alternative is to eagerly engage with the possible.

If you follow the recipe the same way every time, you’ll get the same results every time.

       

from Seth Godin's Blog on marketing, tribes and respect https://feeds.feedblitz.com/~/598723320/0/sethsblog~Experience-and-variation/