If you want a process to go faster, it's tempting to focus on the straightaways.
Get your delivery drivers to go faster on the highway. Get your development team to take fewer breaks during a sprint. Push for everyone to get out of the way of the moving object. Faster processors!
Actually, you'll get far more productivity if you focus on your loading and unloading instead. How many meetings does it take to get something approved for delivery or development? How many false starts are there? When work is done, does it sit for a long time before it gets used?
You don't win races based on your top speed.
from Seth Godin's Blog on marketing, tribes and respect https://feeds.feedblitz.com/~/572775610/0/sethsblog~The-red-zone-is-for-unloading/
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