A trigger prompts a cycle. And a cycle might go on longer than it should.
The first spoonful of ice cream can trigger a cycle of binge eating that you regret later.
The silence of walking into an empty house might trigger you to turn on the TV, and that cycle of wasting time watching nothing that matters goes on all night.
The rush to get out the door leads to a cycle of rushing, which makes your commute a daredevil exercise, one that takes hours to recover from.
It’s really useful to see your cycles and to work to dampen them (it’s almost impossible to go cold turkey).
Even better is to find and eliminate the triggers. That’s surprisingly easy if you care enough. Quit Twitter. Empty your freezer. Wake up ten minutes earlier…
Make these decisions when you’re not in the middle of a cycle.
With the trigger gone, you might discover the cycles are gone too.
from Seth Godin's Blog on marketing, tribes and respect https://feeds.feedblitz.com/~/575740100/0/sethsblog~Triggers-and-cycles/
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