Culture moves in two ways. Open and closed.
If you're a teacher, in business, a politician, a parent, a leader, an oligarch, a media mogul, an oil baron, a salesperson or a marketer, you need to make a choice, a choice that will alter how you work with others and the investments you make in our culture and your craft: Do you benefit from a population that's smarter, faster and more connected than it used to be?
Do you prefer transparency?
Either you're riding the tide or pushing against it.
Are you hoping that those you serve become more informed or less informed?
Are you working to give people more autonomy or less?
Do you want them to work to seek the truth, or to be clouded in disbelief and confusion?
Is it better if they're connected to one another or disconnected?
More confidence or more fear?
Outspoken in the face of injustice or silent?
More independent or less?
Difficult to control or easier?
More science or more obedience?
It's pretty clear that there are forces on both sides, individuals and organizations that are working for open and those that seek to keep things closed instead.
Take a side.
from Seth Godin's Blog on marketing, tribes and respect http://feeds.feedblitz.com/~/511284084/0/sethsblog~Open-or-closed.html
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