Wednesday, December 20, 2017

Improving search and advertising are the next frontiers for voice-activated devices

 Despite millions of orders for voice enabled devices, vendors have yet to map the uncharted territory of voice enabled search and advertising. Indeed, as voice search expands — to the tune of 50 percent of all searches by 2020 (according to some estimates) — so, too, do opportunities for platforms to cash in beyond products and services. In fact, in an earnings call last year,… Read More

from Amazon – TechCrunch https://techcrunch.com/2017/12/20/improving-search-and-advertising-are-the-next-frontiers-for-voice-activated-devices/?ncid=rss

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