It’s ever easier to weave our own reality, to find a bubble and to reinforce what we believe with what we hear. We can invent our own rules, create our own theories, fabricate our own ‘facts’.
It turns out, though, that when your reality is based on actual reality, it’s a lot more stable and resilient, because you don’t have to be so vigilant about what you’re going to filter out.
from Seth Godin's Blog on marketing, tribes and respect http://feeds.feedblitz.com/~/562916058/0/sethsblog~Realitybased-reality/
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