As the news cycle has trained us to find out results the moment they happen (or sometimes, as polling promises, before they happen), it’s easy to lose track of a simple truth:
There’s a sweet spot between knowing with certainty at a low price (yesterday’s weather report is free) and guessing with a bit of a head start at a huge price (insider trading information).
When we’re anxious, we spend too much time and thus too much money trying to hurry up what we’re about to find out anyway.
A deep breath is usually a better plan.
from Seth Godin's Blog on marketing, tribes and respect https://feeds.feedblitz.com/~/600492738/0/sethsblog~The-high-cost-of-a-little-bit-sooner/
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